Viscira™, a leading provider of interactive, new-media and technology solutions for the life sciences industry, today announced the pending release of version 3.0 of its Interactive Presentation Builder (IPB) application for pharmaceutical, biotech, and medical device customers.
The next-generation version of the Viscira IPB includes all of the robust features and functionality available in version 2.0, but now integrates additional portability options for users. Additionally, this new version of the Viscira IPB is fully compatible with and optimized for the Apple ® iPad™. This will enable pharma product speakers to build and save their custom presentations using approved slides, both on the web and on their local computer, through an intuitive, multi-touch user interface.
The Viscira IPB is a secure technology platform with a flexible architecture that has been designed to maximize functionality and ease of use for product speakers and other users. It can be seamlessly integrated into an existing client website or speaker extranet, and can be tailored to comply with specific customer workflow and regulatory compliance requirements.
The product can also be delivered as a stand-alone, offline application that can run locally on both PC and MAC computers, and now on mobile devices such as the iPad™. Viscira plans to add compatibility with other mobile computing platforms in the near future including the iPhone and Android-based devices.
“We are very excited to further expand the portability of our IPB platform in response to the evolving needs of our customers,” explains Dave Gulezian, President and CEO of Viscira. “We see the iPad and other mobile computing platforms quickly becoming key educational and promotional tools within the life sciences industry. As a company, we will continue to drive innovation to stay at the forefront of solutions in this area.”
This product is just one of many innovative interactive, new-media and technology solutions the company offers, which range from 3D mechanism of action animations to enhanced KOL video presentation modules to interactive sales aids. Viscira’s strategic approach combined with its delivery of cutting-edge products has resulted in an impressive roster of clients for the company including Amgen, Johnson & Johnson, Genentech, Pfizer, Novartis and Eli Lilly.
Marketing Communications Manager - Viscira
Phone: (617) 429-0834